Amazon Business repricer: keep your B2B prices competitive

What Amazon Business is and why the B2B price matters

Amazon Business is the part of Amazon dedicated to purchases by companies, professionals and organisations. A seller can show business customers a dedicated price, the business price, plus quantity discounts.

So the same product has two offers: the consumer one and the business one. Each has its own competitors and its own Buy Box, and competitors' business prices move independently. Sellers who only track the consumer price risk being off-market on business: too high, and company orders go elsewhere; too low, and they give margin away.

How B2B repricing works with Mossap

1. 1

   Activate the channel per country

   From the Channels page you activate Amazon Business on the country you want. Products are those of the consumer channel: business listings arrive with the next report, in about 30 minutes.

2. 2

   Choose the strategy

   The channel starts with repricing switched off and stays still until you assign it a strategy: you decide when to start and with which rules.

3. 3

   Mossap tracks business competition

   The engine reads competitors' business offers from the notifications Amazon dedicates to this channel and updates only your business price, never leaving your minimum and maximum.

Products that already have a business price on Amazon are repriced. Enabling it remains your choice: products without a business price join the channel but stay out of repricing.

Business and consumer prices: separate, but linkable

The two channels are independent: business repricing never changes the consumer price, and vice versa. When you want them consistent, a business product's minimum and maximum can be calculated with a formula from the consumer price of the same product, for example “business stays at least 5% below consumer”.

• B2B badge next to the SKU in the product grid
• Filter to show consumer products only, business only, or both
• In the business product detail, the price of its consumer twin

Quantity discounts: never changed

Mossap updates only the unit business price: the quantity discount tiers you set on Amazon stay as they are. Percentage tiers follow the new price on their own; fixed-amount tiers don't, which is why Mossap flags them with an asterisk next to the SKU. If you use business repricing, we recommend percentage tiers.

Available countries and cost

The Amazon Business channel is available on Amazon Italy, Germany, France, Spain and the United Kingdom.

There is no extra cost: business listings count towards your plan like consumer ones. On activation, all active products of the country are counted, including those without a business price, because Amazon sends business notifications anyway.